The world has changed and so must publishing. Libros.com and Quantified Reading sign a partnership
(Original post in Spanish)
We are living an exceptional moment. No existing area in society is escaping it, and that includes the consumption of culture. The paradox is evident to us: the literary conversation is more active than ever; readers want to buy new works. But they can't. Not, at least, through traditional channels.
We cannot fool ourselves: very difficult times are coming. The distribution of books is, today, stopped. The bookstores, where the emotional capital of a large part of the readers resides, have been closed for more than a month. Some, unfortunately, will not be able to lift the blind again. And publishers fight day by day not to stop, to continue connecting to a community that wants to remain united.
At Libros.com they have spent eight years trying to publish books in a different, more democratic, sustained, emotional and economic way, to its readers. What allows them to continue publishing books today is that they have always depended on the patrons to bet on our books. There are already more than 60,000, but now they want to go one step further in that ambition.
Libros.com and Quantified Reading, the company I co-founded with my awesome partners, open the way today to walk a path that we all knew we had to start at some point. COVID-19 has pushed us to do so because of the survival of the sector, which is only going to be able to get out of this by being united and by collaborating. Building community is critical like never before.
Together, Libros.com and Quantified Reading will contribute their joint experience by:
- Building publishing production models that focus on loyal readers interested in this content from the very start of the book. This is evidenced by more than 460 books of all genres, edited by more than 60,000 enthusiastic patrons by Libros.com.
- Creating and engaging successful digital reading communities.
- Learning from the information obtained from the behavior of the readers in order to be more effective in making decisions.
- Operating cloud platforms that innovate in the reading experience or in business models around content commercialization.
With this agreement, we position ourselves at the service of a publishing sector that needs, more than ever, to close ranks and move forward together. We will collaborate with publishers whose traditional financing system does not allow them to resume activity; also with bookstores, which will continue to be a fundamental element because they allow us to show our books to readers, supporting them with technological tools and knowledge to sell more and more efficiently.
Readers. Bookstores. Editorials. Authors. Literature will not be sustained without these four hands joined together. It is time to connect, talk and move forward together. In times of crisis like this, culture must come out to provide comfort and certainty. We add this grain of sand to not stop. We move forward. Together.